By putting Alexa on as many third party devices as possible, it helps Amazon increase revenue since the personal assistant can arrange for purchases to be made from Amazon.
With the new developers kit, OEMs won't have to do very much work to get Alexa on their devices.
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Last year, the AVS Device SDK allowed brands to integrate Alexa into their connected products, but this time, the Alexa Mobile Accessory Kit is an alternative solution for them as it is a lightweight method to connect the devices through the Amazon Alexa app.
Amazon says some OEMs are already signed on and committed to delivering Alexa-enabled gadgets this year, including Bose, Jabra, iHome, and Bowers & Wilkins. But it looks like Amazon wants to bring the same integrations to your mobile devices like headphones, smartwatches, fitness bands, etc.
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As Amazon points out, OEMs no longer have to handle most of the coding themselves in order to integrate Alexa into their devices. Dubbed Alexa Onboard, it's meant to make life with your virtual assistant more seamless as you move from your home to your vehicle. Devices that support Bluetooth audio and are built with this kit will be able to instantly connect to the Alexa Voice Service (AVS) on the user's mobile phone, via the Amazon Alexa app for iOS and Android. Customers who connect their devices with the Amazon Alexa App can take advantage of all the great features available through AVS, including streaming media, smart home capabilities, thousands of Alexa skills, calendar management, weather updates, and more. Interested device manufacturers can now register their interest with the company to be notified with the kit does become available.
Device makers who want to enable their Bluetooth audio-capable device to connect to Alexa for a hands-free voice experience will be able to leverage this new developer toolset later this year.
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