"We have piles more flowers come in than we would on an average day", designer Dawn Hirst said.
Clint Heathorn, from Northway Plaza's The Little Green Frog, said this year was already looking to be a bumper day with 2000 stems ready to go - almost 500 more than last year. "It's not really impacting the orders". With the holiday fast approaching, flower shops are gearing up for a busy week.
"We already have orders coming in from way early".
"We got guys that call us Valentine's Day at 4 o'clock", Ballow said.
Lacelle said the cost of flowers increased at Village Florals because of distributors.
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Mohler said she will have 400 dozen red roses on hand with 150 one-dozen vase arrangements.
Canadians buy a lot of roses, according to Statistics Canada, not only did we produce 5.38 million rose stems in 2016, we also imported 11.1 million cut roses and rose buds that same year, mostly from Peru and Ecuador. $88.98 of that on their significant other.
He said while some people were picking up native plants for weddings and indoor plants for gifts, roses were still the pick of the bunch for February 14. She sent a picture of the flowers from the website to her friend in Florida so she would know what to expect.
The spend on flowers and jewelry during Valentine, although higher than the norm, has decreased by 32 percent with transactions down by 56 percent compared to 2015.
Last year, the heads of local flower shops who for months observed the recovery from the bust that had begun in late 2014 had to predict just how much the economy had improved when placing orders for flowers. The more innovative generations prefer carnations, red orchids etc.
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The shop is putting together so many arrangements, that they are storing some in a second spot before deliveries.
"A favorite here in St. Cloud, we have a bouquet that's called lilies and roses and it's got the large stargazer lilies in combination with roses, so it makes up a handsome, fragrant bouquet".
On Valentine's Day, being late rather than sorry is the motto to follow. "We recruit a lot of family members", she said.
"Happiness is an individual experience", Johnson said.
KellyCo has been a popular florist for many years, with thousands of customers trusting them for their various special occasions. "Search the word florist with the zip code you're trying to have the flowers to deliver to and skip down to where you get the organic search results, and usually you can find someone who is local", he said. The store also brings in more staff during this time of year for extra help.
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