"I noticed there was a blank wall at McDonald's so I chose to make this fake poster of me and my friend", wrote Maravilla.
A man who noticed that the walls of his local McDonald's did not have faces like his own ingeniously set up a poster of himself.
One mid-July night, accompanied by two other friends, Maravilla and Toledo put their plan in motion. "There was a Zumba class going on and I'm sure they were wondering what we were doing". Jev then threw together a mock employee's uniform and managed to hang the picture in the blank space with the help of his friends.
Since being posted on August 2, the video had been viewed more than 314,000 times as of September 4.
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They then ordered a giant poster to their home and planned their prank.
While his pals blended in as customers, Jevh wore an old McDonald's worker shirt posing as "Jeff Bergara, Regional Interior Coordinator".
To be fair, they really have done an excellent job with that poster.
While acknowledging it was a lot of fun, Jevh makes clear that there is a serious point to be made about the representation of Asian people in American society - whether that is representation in fast food marketing or in Hollywood movies.
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After the incident McDonald's applauded the duo for their creativity.
Jevh says he was anxious his parents would be cross but they were so amused they visited the restaurant and posed for photos with it. The world responded: his tweet had more than 900,000 likes and was shared over 237,000 times.
His Youtube video about it has also been watched by thousands.
Maravilla hopes maybe he'll have a future in modeling for McDonald's campaigns.
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While there, they noticed that posters in their local restaurant contained no pictures of Asian people. The BBC has approached the company for comment.