Volkswagen to stop making Beetle as of 2019

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The New Beetle was a hit during its early years, with sales of more than 80,000 in the United States in 1999.

Prices for the Final Edition Beetle, which will be available as either a coupe or convertible, will range from $23,045 to $29,995. This story has been corrected to include the convertible model in Beetle sales figures.

"The loss of the Beetle after three generations, over almost seven decades, will evoke a host of emotions from the Beetle's many devoted fans", said Hinrich Woebcken, CEO of Volkswagen Group of America.

The move was supported by Adolf Hitler, who in 1937 formed the state-run Volkswagenwerk, or "The People's Car Company".

The name of this new product is same what was in the special version 2010 created in connection with the termination of serial production of the first generation New Beetle.

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While sales in the USA were initially slow in part due to its association with Hitler, the Beetle earned its iconic status in the 1960s as it was associated with the counter-culture "Hippy" movement and became a favourite with college students.

The Beetle played the starring role of Herbie in the 1968 Disney film, "The Love Bug".

The German company said it would close the doors on the plant in Pueblo, Mexico, where the last of the original bugs were made in 2003.

But the new position was not accepted by customers around the world and sales began to come down.

The Beetle, with roots dating back to 1938 in Germany, was revived and updated in 1998 with USA sales of the modern Beetle peaking at 83,434 in 1999.

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In recent years, sales of the vehicle have taken a hit, dropping year by year and remaining significantly below sales numbers for fellow VW cars the Jetta and the Passat.

Or when Austin Powers also used a New Beetle to travel back in time in The Spy Who Shagged Me. "Anyone surprised or disappointed by this announcement better prepare themselves".

4th place: in the 1999 vehicle of the Century competition - an global award given to what was considered to be the most influential auto of the 20th century - the humble Beetle came in fourth behind Ford Model T, the Mini and the Citroen DS.

The Volkswagen Beetle has already survived one "death".

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